Kanin or rice is a staple food all Filipinos enjoy. Hence, Boy Kanin, the brainchild of Mr. Ronald Allan Callao, President & CEO of MB Foods Corp., was born to address the need for familiar rice meals we are all accustomed to. On top of that, Boy Kanin invests heavily on their R&D to address even the current lifestyle of every Juan. Based on their research, most corporate employees multi-task while eating. Thus, workers from the BPO industry can enjoy their break time while eating the Pinoy burrito in a box anywhere, anytime. The box even has perforations in the middle which makes it easy open and convenient for sharing.